As a graphic designer and social media manager for Greater than Beauty, I have taken on a significant role in shaping the brand's visual identity and driving its digital presence. I was responsible for creating and posting daily content across both Instagram and TikTok, which included designing eye-catching sale graphics, crafting engaging reels, and maintaining a consistent aesthetic that resonates with our audience. One of my largest and most impactful projects for the company was designing the skincare product label, where I focused on creating designs that are not only visually appealing but also reflect the brand’s commitment to feeling beautiful on the inside and outside. These labels include essential information such as directions, ingredients, and usage instructions, which are carefully curated to ensure clarity and transparency for the customer. I also designed various printed materials, such as business cards, banners, and promotional materials, all of which contribute to building a cohesive and professional image for the brand. My work has allowed Greater than Beauty to maintain a strong and recognizable presence across both digital and physical platforms.
Photos taken by @iamshooter
Display with designed table cloth, banner, products, and business cards!
