Authentic Cocktails

I led a comprehensive rebranding initiative for Authentic Cocktails, overseeing the redesign of the brand logo, color palette, and overall visual identity. The goal was to better reflect the brand’s core values and resonate with its target market, ensuring a more cohesive and modern image. This rebranding effort not only revitalized the brand but also positioned it to stand out from socials to their website. In addition to the rebranding, I designed and developed custom cocktail menus tailored to the unique themes and ambiance of each event. By aligning these menus with the client's vision and vibe of the event, I was able to enhance the guest experience and create a memorable atmosphere that complemented the overall event. This personalized approach helped elevate both the brand and the events themselves.